Claudia Sheinbaum launches her presidential marketing campaign, intertwining themes of environmental stewardship, feminism, and the perpetuation of AMLO’s transformative legacy – Cyber Information

On Friday, March 1, the Mexican Left occupied not solely Latin America’s greatest sq., Mexico Metropolis’s Zocalo, but in addition all of the adjoining streets. The event: the launch of Claudia Sheinbaum’s marketing campaign for the June 2 presidential election. Hundreds of activists from the Nationwide Regeneration Motion (Movimiento Regeneración Nacional, or MORENA), the political social gathering based by Andres Manuel Lopez Obrador (generally known as AMLO) in 2011, waited a number of hours earlier than with the ability to hear, principally by a large display screen, the girl everybody now calls “Claudia,” who was greeted with shouts of “la presidenta,” Spanish for “(feminine) president.”

Brenda Suarez, with a “Claudia” cap on her brow and a “MORENA” flag in her hand, drove three hours to attend what she considers “a historic second: cheering on our future president, who’s, furthermore, a scientist! My two daughters already see Claudia as a job mannequin,” mentioned the 43-year-old shopkeeper, who has been a MORENA activist for 10 years.

Alongside her, Olinca Perez, a instructor and the chief of a housing rights collective, agreed: “We’re extraordinarily proud to have a feminine candidate in a macho nation like Mexico. Claudia did a superb job because the mayor of Mexico Metropolis and she or he might be a fantastic president.” Sheinbaum, who was beforehand the Head of Authorities of Mexico Metropolis – a place accountable for town like a mayor, however with the rank of a governor of a state, given Mexico Metropolis’s dimension – left workplace in June 2023 with a document approval ranking of 68% within the capital, which ought to allow the left to retain its maintain, uninterrupted since 1997, on this metropolis.

Mexico assured a feminine president

AMLO’s time period of workplace ends on December 1, and the Mexican Structure prohibits re-election, which means that Mexico is now assured a feminine president: Sheinbaum will face one other lady, Xochitl Galvez, the opposition candidate, who additionally launched her marketing campaign this Friday, however removed from Mexico Metropolis, within the state of Guanajuato, one of many strongholds of her right-wing Nationwide Motion Occasion (Partido Acción Nacional, or PAN).

Learn extra Subscribers solely The 2 ladies on the forefront of Mexico’s presidential primaries

Sheinbaum, 61, has had an enormous lead over her rival in all of the polls for months. The present president’s approval ranking, round 60%, thus appears to be transferring in its entirety to his inheritor, who guarantees to proceed “the transformation of Mexico.” She has reprised a lot of the slogans that have been created throughout AMLO’s 2018 presidential marketing campaign. Certainly, the phrase “for the nice of all, the poor first” appeared a number of occasions in her speech, which she ended with the well-known “don’t lie, don’t steal, and don’t betray the individuals” catchphrase, so typically repeated by the president.

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